Part I – Understanding the Environment of Business
1: Introducing Business and Economy
2: Dynamics of Business Environment -Globalization, Liberalization and Privatization
3: Global Business and Multinational Corporations - Rise of Multinational Corporations from Emerging Markets
4: The Business, Society and Ethics
Part II – Entrepreneurial Opportunities in Business
5: Entrepreneurship and Innovation
6: Small Business and Franchising
7: Outsourcing: BPO and KPO
8: Information Revolution: Emergence of e-Commerce and e-Business
Part III – Setting Up Operations
9: Setting up and Managing Business
10: Deciding Business Ownership Pattern, Size and Location
11: Operations: Designing and Producing Quality Products and Services
Part IV – Marketing
12: Understanding Consumer and Building Relationship
13: Creating and Pricing Products
14: Promotion of products and Services
15: Physical Distribution, Wholesaling, and Retailing
Part V – Money, Finance and Investment
16: Money, Finance and Financial Institutions
17: Financial Management
18: Securities Markets, Personal Finance and Investing Opportunities
19: Risk and Insurance
Part VI – Human Resources
20: Human Resource Management and Labour Relations
21: Talent Management- Attracting and Retaining Human Resources
Part VII – Management Process, Planning and Organizing
22: Understanding Management Process
23: Evolution of Management Thinking
24: Planning
25: Strategic Management: Planning and Growth Strategies
26: Decision Making Process and Creative Problem Solving
27: Organization Structure and Design: Creating Flexible Organization
Part VIII – Directing and Controlling
28: Motivating Employees
29: Leadership: Vision to Transformation
30: Communications and Negotiation
31: Managerial Control and Techniques
Part IX – Managing For Future
32: Contemporary Management Thinking
33: Strategic Change-Managing Change and Renewal
34: Knowledge Management and Learning Organizations
35: Managing Diversity and Culture
36: Corporate Governance