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Basics of Business and Management: For University of Calicut’s (B.Com/B.B.A Programme), 2/e
by Mathew Emmanuel
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With a clear and concise presentation, the second edition of Basics of Business and Management is designed to help students understand the multi-faceted and holistic areas of business studies. The contents are carefully selected and coordinated to reflect an integrated overview and learning approach to the methodology of business studies.
Divided into five parts, the book offers detailed coverage on topics like economic systems, economic development, entrepreneurship, technology and learning business information, organized as a complete textbook for the students pursuing both BCom and BBA courses of the University of Calicut.
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Features
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- Comprehensive coverage of new syllabus framed under choice based credit and semester system (CBCS) of University of Calicut
- Self assessment exercises at the end of each chapter as per the University of Calicut question paper pattern
- Includes previous year’s solved question paper of University of Calicut
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Contents
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Preface
About the Author
- Economic Systems and Business Organization
- The Role of Business in Economic Development
- Establishing a Business and Entrepreneur Heuristics
- Functioning of Organizations and Role of Technology
- Learning Business Information
Model Question Paper
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Book Details
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Author
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ISBN
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9788131770276
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Pages
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192
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Imprint
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Pearson Education
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Binding
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Paperback
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© Year
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2012
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Weight
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0.232 Kg
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